If the color of my pee determines my mood, we have a problem.

This morning, I felt weirdly happy because my pee was a “sunny shade of joy.”

It’s been a tough week. I was grasping for something to feel gratitude for and this is what popped in my head.

And that got me thinking…

If something this random can shift my mood, what does that say about my perspective?

How much of my frustration is just a perception issue?

As a creator, solopreneur, or business owner, you’ve probably felt this before.

Some days, you’re on fire—content flows, clients say yes, and you feel unstoppable.

Other days, engagement tanks, ideas feel stale, and you wonder why you even started.

The real problem? We let small things—good or bad—dictate how we feel about our work.

If we’re winning, we’re motivated. If we feel stuck, we question everything.

But then I had a realization:

You don’t have to let circumstances control your creativity.
You can shift your perspective on demand.

Here’s how:

1. Reframe the Signal: Small Wins Are Proof, Not Random Luck

If something tiny (like pee color) can change my mood, imagine what intentional small wins can do.

• A comment on your post? Proof that your words resonate.
• One sale? Proof that your offer is valuable.
• A new idea? Proof that you’re growing.

Small wins are momentum. Celebrate them.

2. Reset the Pattern: Your Brain Believes What You Tell It

Ever noticed how one bad day makes you feel like everything is failing?

Reframe it:

• Instead of “I’m stuck,” try “I’m figuring this out.”
• Instead of “Nobody cares about my content,” try “The right people are starting to find me.”

Your brain follows your lead. Feed it the right narrative.

3. Redefine Success: Your Perspective Is Your Advantage

The most successful creators aren’t the ones who never struggle.
They’re the ones who keep going despite it.

If you can learn to laugh, reset, and keep creating, you’ll outlast the ones who quit.

“But what if I still feel stuck?”

Action creates clarity. Focus on one small win today and build from there.

“I’ve tried this before, but I fall back into negativity.”

That’s normal. The goal isn’t perfect reframing—it’s catching yourself faster.

Your Perspective is a Growth Hack

Next time a small frustration makes you spiral, ask yourself:

“What’s another way to see this?”

Reframing is a skill—one that will make or break your business.

If this helped shift your perspective, drop a “” in the comments and share a moment where you had to reframe your mindset! Let’s talk.

WHAT IS A MESSAGE MASTERY MERCENARY?

That professional word assassin who delivers messaging kill shots to get the sale– Every. Single. Time.

​Message Mastery Mercenary: Creative Writing 2 Ca$h​

For a limited time, if you sign up now you’ll get the Beta price and become a lifetime member which includes group coaching calls, editing pow wows, tons of templates, creative writing glossary to use obtrusive and wacky words, as well as creative writing techniques you can plug-and-play immediately to make your content creation so much easier, more original and an attraction anomaly.

If you don’t have time to write your own content and need me to do it, let’s set up a time where we can talk about it.

​CLICK HERE​ or Use my Calendly link to schedule a call:

The post Peeing Sunshine: How To Shift Perspective on Demand appeared first on My Blog.

They are the ones who rejected your creativity. Remember that time you had a wild idea that would revolutionize the world? (Okay, maybe it was just a weird painting or a short story about sentient avocados, but still.) And what did you get in return? The raised eyebrow. The condescending chuckle. “Maybe you should think about getting a real job.”

Thanks, Janet from Accounting. I didn’t realize that the creative fire burning inside me could be extinguished by your Excel spreadsheet life goals.

“Get a real job,” they said

Let’s pause for a moment to talk about this phrase, “Get a real job.” What does that even mean? Does my job have to require a soul-sucking commute and meetings about meetings to qualify as “real”? Will my creativity only matter when it comes with health insurance and a 401(k)?

The irony is, the so-called “real jobs” we were all pushed toward are the ones that leave us daydreaming of escaping. And when we do take that leap—pursue our art, write that novel, or craft the next greatest invention—they say, “Well, that’s cute, but shouldn’t you be thinking about your future?”

Normal people didn’t accept you as you are

This is where the real fun begins. Normal people love to reject the odd, the eccentric, the different. Have you ever noticed that? They’re fine with you until you show a bit too much personality. Too many dreams, too much passion, and suddenly, they’re backing away slowly, like you’re a stray dog they might feed but definitely wouldn’t let in the house.

The truth is, normal people love the status quo. They want you to color inside the lines, work your way up the corporate ladder, and please, for the love of God, don’t wear anything too weird in public. God forbid you challenge their comfortable reality with your outlandish ideas and quirky aspirations.

Withholding love until you fit their mold

It’s exhausting. You’re constantly trying to prove yourself. Maybe if you’re just a little more normal, they’ll finally accept you. If you could just box up that creativity, tie it with a nice little bow, and push it into the back of your closet, they might finally love you the way you’ve always wanted.

Here’s a news flash: you’re never going to be “normal” enough. Not for them. And why would you want to be?

I mean, love shouldn’t be a transactional thing, should it? Yet, somehow, normal people treat it that way. You have to hit a series of invisible benchmarks to unlock their affection. It’s a bit like a loyalty program, but instead of free coffee, you get conditional approval. Yay.

Normal people treated you like something was wrong with you

Have you ever been around normal people who look at you like you’re an alien? That’s because they honestly believe there’s something wrong with you. Not fitting into their little cookie-cutter lives must mean you’re malfunctioning, right?

They sit in their beige office cubicles, glancing at your rainbow-colored laptop stickers, shaking their heads like, “This one’s going to crash and burn.” And then, when you don’t, when you actually thrive in your chaotic, unorthodox way, they act as though you’ve cheated the system.

It’s both infuriating and hilarious.

But wait… are some of them secret creatives?

Here’s the kicker, though. Not all normal people are soulless black holes of monotony. Some of them are actually creative people in disguise. Yes, that’s right. That person who wears gray slacks every day and eats a soggy tuna sandwich for lunch might secretly have a garage full of canvases they’re too scared to show the world.

They’ve been conditioned to hide their creative side, to shove it deep down because somewhere along the way, someone told them the same thing they told you: “Be realistic.” “Get a real job.” “Nobody makes a living doing that.”

And now, they’re stuck. They’ve spent so long pretending to be normal, they’ve forgotten how to be anything else.

What if, instead of rejecting these normal people outright, we helped them unlock that creativity they’ve buried beneath years of practicality and fear? Maybe they’re just waiting for permission. Maybe they need to see someone else living creatively to realize it’s possible for them, too.

And if you’re wondering whether some of them are worth saving—well, maybe it’s not about saving anyone. Maybe it’s about inviting them to step out of the beige zone for a minute, hand them a paintbrush, and say, “Hey, remember fun?”

The moral of the story

Not every normal person is a black hole, sucking the life out of everyone around them. Some of them are simply trapped in the wrong orbit. They don’t want to be the person who rejected your creativity—they just don’t know how to embrace their own.

So, the next time you meet a “normie,” don’t be so quick to dismiss them as yet another soul-crushing cog in the machine. They might just be waiting for someone like you to give them permission to unlock their hidden creative side.

And if not? Well, they’re still wrong about that “real job” thing.

—————————————————————————-

WHAT IS A MESSAGE MASTERY MERCENARY?

That professional word assassin who delivers messaging kill shots to get the sale– Every. Single. Time.

​Message Mastery Mercenary: Creative Writing 2 Ca$h​

For a limited time, if you sign up now you’ll get the Beta price and become a lifetime member which includes group coaching calls, editing pow wows, tons of templates, creative writing glossary to use obtrusive and wacky words, as well as creative writing techniques you can plug-and-play immediately to make your content creation so much easier, more original and an attraction anomaly.

If you don’t have time to write your own content and need me to do it, let’s set up a time where we can talk about it.

​CLICK HERE​ or Use my Calendly link to schedule a call:

The post “Normies”: Why You Don’t Want to Deal with Them (But Maybe You Should) appeared first on My Blog.

When was the last time you remembered the content of someone who played it safe? Exactly. You don’t. Because when you play it safe, you blend in like khaki pants at a business casual party—functional, sure, but who’s talking about that outfit? No one. Now, take that same analogy and apply it to your content.

The people who need to hear this most are probably already squirming in their seats. And no, I’m not talking about Aunt Susan and her Facebook posts about her cats. I’m talking about the creative entrepreneurs, the coaches, consultants, small business owners, personal brands, and influencers out there who are trying to make a mark in their industry but are just too… well, beige.

If you’re someone who’s trying to sell your art, your writing, your coaching services, or your small business in a competitive market, but you’re too scared to say something that might make someone spit out their coffee, then newsflash: you’re going to get ignored. And ignored people don’t make money.

Let’s break down why these five groups of people are losing out by keeping things bland:

1. Creative Entrepreneurs: Writers, Artists, and Content Creators

Ah, the tortured soul of the creative entrepreneur. You’ve got ideas bubbling up inside you, but when it comes to putting them out into the world, you’re terrified of offending someone or, worse, being misunderstood. So, you put out content that looks like everyone else’s, thinking that blending in will get you noticed. Spoiler alert: it won’t.

Creativity thrives on controversy. The people who buy art, books, and creative services aren’t looking for the mundane—they’re looking for something that punches them in the face (metaphorically, of course). When you’re too afraid to stand out, you’re like that monotone wallpaper that everyone walks past in a gallery. Instead, try to be the piece people argue over—whether they love it or hate it, at least they’re talking about it.

2. Coaches and Consultants: The Oversaturated Niche of “Help”

Now, let’s talk about the brave souls who coach and consult in the trenches of life, business, or wellness. If you’re one of these fine folks, congratulations, you’ve chosen an industry more crowded than a Black Friday sale at Walmart. And yet, you’re still trying to sell your services with messages like, “Find your best self,” or “Transform your business.” How original.

Here’s the truth: If you’re not willing to make bold, polarizing claims—like calling out other coaches on their wishy-washy advice or throwing out the 10-step process everyone else swears by—then you’re just one more voice in a sea of mediocre advice. Stand out by taking a strong stance. Whether it’s controversial or unpopular, at least you’ll be remembered. And that’s where the money is.

3. Small Business Owners: The “Please Don’t Offend Anyone” Mentality

Small business owners, gather around because you’re guilty too. You’re so busy trying not to offend anyone with your marketing that you’ve become forgettable. Maybe you’re selling eco-friendly soaps, or maybe you’ve got a killer local bakery. Either way, your social media posts look like everyone else’s—harmless, safe, boring.

Look, if you’re not willing to throw down some hot takes about the industry you’re in, then you’re leaving cash on the table. If you’ve got the best bakery in town, shout it from the rooftops! Tell people why they’re wasting their time at your competitor’s place. Don’t worry about alienating some people. The more polarizing you are, the more your true fans will love you—and, let’s be real, they’re the ones who’ll actually spend their money.

4. Personal Brands: Who Even Are You?

Here’s where it gets really cringey—those of you trying to build a personal brand but don’t even know who you are yet. You’re trying to be everything to everyone, and in the process, you’re being nothing to no one.

Personal branding is about evoking a strong reaction. If you’re playing it too safe, not showing your flaws, quirks, and opinions, then no one’s going to care. You’re going to fade into the background like that guy at the party who introduces himself but then spends the rest of the night talking to the host’s dog. You want to build a following? You’ve got to be polarizing. And that means some people are going to hate you—and that’s fine! The ones who love you will follow you to the ends of the Earth (and buy whatever you’re selling).

5. Influencers and Bloggers: Vanilla Isn’t a Flavor, It’s a Problem

If you’re an influencer or blogger and your content isn’t sparking some kind of emotional reaction, you’re in trouble. The whole point of influencing is to influence—and how exactly are you doing that if no one cares what you have to say?

You need a niche. But not just any niche—you need one that’s wrapped in your bold, unique perspective. If you’re just hopping on every trending topic without taking a strong stance, you’re a cardboard cutout of the influencer everyone’s already bored of. Pick a side. Get people talking. And watch your following grow.

The Full Circle Moment (And the Moral)

Remember at the start when I asked you when was the last time you remembered something safe and boring? If you’re one of the groups I just raked over the coals, you’re the reason you couldn’t answer that question. Safe doesn’t sell. Boring doesn’t get remembered. Beige doesn’t stand out.

So, here’s the moral of this whole rant: stop being scared. Stop playing it safe. Get polarizing. Take a stand. Say something that makes people spit out their coffee. Sure, you might lose a few people along the way, but the ones who stick around? They’re the ones who’ll turn into loyal fans—and they’ll be the ones buying whatever it is you’re selling.

Play it bold, not beige. Because in today’s crowded market, beige is invisible—and invisible doesn’t pay the bills.

—————————————————————————-

WHAT IS A MESSAGE MASTERY MERCENARY?

That professional word assassin who delivers messaging kill shots to get the sale– Every. Single. Time.

​Message Mastery Mercenary: Creative Writing 2 Ca$h​

For a limited time, if you sign up now you’ll get the Beta price and become a lifetime member which includes group coaching calls, editing pow wows, tons of templates, creative writing glossary to use obtrusive and wacky words, as well as creative writing techniques you can plug-and-play immediately to make your content creation so much easier, more original and an attraction anomaly.

If you don’t have time to write your own content and need me to do it, let’s set up a time where we can talk about it.

​CLICK HERE​ or Use my Calendly link to schedule a call:

The post Playing It Safe is Killing Your Content (And Your Income) appeared first on My Blog.

Instantly, he’s a viral sensation—followers flood in, and hashtags like #MiracleMonday and #SeaSplitter trend. Moses wasn’t just a prophet; he was the original master of polarizing content. By doing something bold and unexpected, he parted the sea of sameness and forced people to choose sides. Love him or hate him, they were paying attention.

Fast forward to today. We’re all standing at the edge of our own metaphorical seas, but instead of a staff, we’ve got platforms, products, and personas to push. And here’s the reality: if you’re trying to appeal to everyone, you’re going to appeal to no one. The key to success—whether in business, content creation, or even in casual conversations—is to part that sea of sameness into fans and foes. If you’re not bold enough to create division, you’re too bland to create impact.

You Can’t Please Everyone (And You Shouldn’t Want To)

It’s tempting, isn’t it? You want to be liked by as many people as possible, so you craft your message carefully, making sure not to offend or exclude. You want to be agreeable, neutral, beige—the khaki pants of content. But here’s the hard truth: trying to please everyone is the fastest way to ensure that no one cares. Have you ever read a social media post so generic that it might as well have been written by a robot? “Woke up today. The sky is blue. Let’s have a positive day!” Yawn. Your followers scroll right past it because it’s not saying anything that makes them stop, think, or, more importantly, feel.

Now, contrast that with a post that says, “If you think pineapple belongs on pizza, I’m not sure we can be friends.” Boom. Some people are furious (Team No Pineapple), while others are passionately defending their right to top their pizza with whatever tropical fruit they choose (Team Pineapple). Sure, you’ve ticked off half your audience, but the other half loves you even more. And guess what? You’re memorable. You’ve given people a reason to react—and in this game, reactions are currency.

Polarizing Opinions Build Stronger Connections

The magic of taking a stand is that it creates a deeper bond with those who resonate with your message. It’s not about stirring up controversy for controversy’s sake, but about embracing your niche and owning your voice unapologetically. Take a brand like Tesla, for example. Some people think Elon Musk is a visionary genius; others think he’s one tweet away from implosion. But Tesla has a fiercely loyal following because it doesn’t try to appeal to everyone. They’ve carved out their lane and stuck to it, leaving the naysayers in the dust. The result? Fans who are not just customers but evangelists, singing Tesla’s praises to anyone who will listen.

When you stop trying to win everyone over and instead focus on attracting the right people, you build stronger, more authentic connections. Yes, some people will think you’re wrong, annoying, or downright infuriating—but the people who get you, really get you. And those are the people who matter.

Fans and Foes Are Both Good For Business

Here’s a little secret: haters are great for business. That’s right—the people who rage-comment, leave one-star reviews, and tweet their discontent are actually doing you a favor. Why? Because attention is attention. Whether they love you or hate you, they’re talking about you. And in today’s world, where visibility is everything, the worst thing isn’t to be hated—it’s to be ignored.

Consider the fitness world’s love-it-or-hate-it personality, Jillian Michaels. Some people swear by her tough-love approach, while others would rather do burpees on hot coals than listen to her barking commands. But whether you’re in the “Jillian makes me stronger” camp or the “Jillian scares me” camp, you know who she is. And that’s the whole point. She’s made a career out of being unapologetically herself, and both her fans and foes contribute to her success. People buy her DVDs, read her books, and tune into her shows because she stands for something. Even those who can’t stand her tune in just to criticize—guess who wins in the end?

Fans love you, foes fuel you, and fence-sitters? They don’t matter.

So, Are You Ready to Make Waves?

Which brings us back to Moses. Imagine if he’d tried to keep everyone happy, standing there at the shore, nervously polling the crowd: “Okay, guys, do we part the sea? Or just wade through it? Does everyone feel good about this? Let’s take a vote!” He’d still be there, 3,000 years later, scrolling through TikTok, waiting for a sign. Instead, he made a bold move, forced people to choose sides, and the rest is history.

If you want to succeed, whether you’re building a brand, selling a product, or just trying to make an impact, you’ve got to part your own sea. Find your fans, let the others drift away, and don’t be afraid to make waves. Because here’s the truth: playing it safe leaves you standing on the shore, while the bold are out there making history.

So, the question is: are you going to blend into the sea of sameness, or are you ready to part the waves and stand out?

—————————————————————————-

WHAT IS A MESSAGE MASTERY MERCENARY?

That professional word assassin who delivers messaging kill shots to get the sale– Every. Single. Time.

​Message Mastery Mercenary: Creative Writing 2 Ca$h​

For a limited time, if you sign up now you’ll get the Beta price and become a lifetime member which includes group coaching calls, editing pow wows, tons of templates, creative writing glossary to use obtrusive and wacky words, as well as creative writing techniques you can plug-and-play immediately to make your content creation so much easier, more original and an attraction anomaly.

If you don’t have time to write your own content and need me to do it, let’s set up a time where we can talk about it.

​CLICK HERE​ or Use my Calendly link to schedule a call:

The post HOLY MOSES!: Part the Sea of Sameness Into Fans and Foes appeared first on My Blog.

You must feel like a real loser right now. Like, a big, fat, LA-HOO-ZA-HER. The kind of loser who hasn’t shown a shred of discipline in over twenty years—not in your eating habits (see: the number on the scale) or your spending (see: the sad state of your bank account). But hey, at least you’re consistent, right? You’ve mastered the art of consistently doing the wrong thing. Bravo.

Seriously, though, what happened to you? You used to be fearless, audacious even. You were the kind of person who would jump on a train to the wild west just because the idea of chasing freedom sounded romantic. You joined the military without a second thought because you wanted to be the best. You lived boldly, made decisions with conviction, and didn’t care what anyone thought.

But now? Now you can’t make a single decision without inviting over the gang: Overthink, Self-Loathing, Second-Guessing, Paralysis Analysis, and good ol’ Shame. They’re like your emotionally destructive entourage. Forget conquering the world—you’re just trying to conquer your fear of checking your email.

Remember when you thought you could quit your job and pursue your dream? Hilarious. Who do you think you are, some kind of visionary? What made you so special? Was it the fact that you believed you were “chosen” or “enlightened?” Enlightened by what? The dark comedy that is your bank balance?

Because let’s be honest: the “level-headed majority” told you this would happen. They warned you not to deviate from the Matrix, to stick with the safe, conformist path where you clock in, clock out, and watch the days blur into one monotonous blur of mediocrity. They tried to explain that venturing off on your own was a mistake. But you didn’t listen. Oh no. You just had to believe you were different, special, above it all.

And now look at you—paralyzed in the corner like a terrified toddler, watching your savings evaporate faster than your dreams.

But that’s not even the most tragic part. No, the real kicker is the audacity you’ve displayed in thinking you could build relationships and an empire while shunning everything that kept you chained to the hamster wheel of failure. For years, you went to work, collected a paycheck, and paid bills, not because you loved it, but because it was what you were supposed to do. And now that you’ve finally had a chance to chase your dream—what do you do? You freeze. You second-guess yourself into oblivion. You question everything except the one thing you should be questioning: Why did you ever think you could make this work?

You must feel like an idiot.

I mean, who cares if this is the farthest you’ve ever come before? Patterns don’t lie, and your pattern is running back to the nearest job the moment things get uncomfortable. Let’s face it: You’re not an entrepreneur. You don’t have what it takes to stay uncomfortable for long stretches of time. Do you even like people? Why would you want to help them if it weren’t for the money? And the idea of reaching out to them? That feels downright disingenuous.

You’ve always been more of a “create things and hope people find you” type. The idea of chasing people around all day to sell them something they can’t even sit on their bookcase? That’s not you. But you thought you’d give it a try, because why not bet everything on a whim? You’ve been reckless before; what’s another bad decision?

Except now, here you are, right where everyone said you’d end up: stuck. Second-guessing. Broke, probably. Oh, and with a massive side of guilt for putting your family through this rollercoaster of delusion and arrogance.

So, what’s the moral of this little comedy of errors? Should we just conclude that you’ve been an arrogant, self-entitled, cotton-headed ninny-muggins all along? Well, maybe. But here’s the thing: It doesn’t have to end there. See, the one thing that’s been your downfall—your stubborn belief that you’re different—could actually be your saving grace.

Yeah, you’ve messed up. Yeah, you’ve made arrogant decisions. But if you’re going to keep insisting you’re special, maybe it’s time to own that. The lesson isn’t to quit. It’s to stop being a chicken. You’ve spent too long paralyzed in fear, afraid that your next decision will be the wrong one. And guess what? It might be. But standing still is the only guaranteed way to fail.

Remember that fearlessness you had when you were younger? The audacity to jump on trains and join the military without hesitation? That wasn’t youthful ignorance—that was your real self. The version of you who knew how to take risks and survive. It’s not too late to bring that version of you back.

So here’s your full-circle moment: You may have spent the last twenty years on the hamster wheel of failure, but the only way to truly be a loser is to stop trying. You haven’t lost yet. You’re still in the game. And if you’re going to insist on being different, special, and enlightened, then start acting like it.

In other words, don’t be a loser.

——————————————————————————————-

WHAT IS A MESSAGE MASTERY MERCENARY?

That professional word assassin who delivers messaging kill shots to get the sale– Every. Single. Time.

​Message Mastery Mercenary: Creative Writing 2 Ca$h​

For a limited time, if you sign up now you’ll get the Beta price and become a lifetime member which includes group coaching calls, editing pow wows, tons of templates, creative writing glossary to use obtrusive and wacky words, as well as creative writing techniques you can plug-and-play immediately to make your content creation so much easier, more original and an attraction anomaly.

If you don’t have time to write your own content and need me to do it, let’s set up a time where we can talk about it.

​CLICK HERE​ or Use my Calendly link to schedule a call:

The post So…You’re A Loser, eh? appeared first on My Blog.

The post Write Personality-Driven, Persuasive Content That Convinces People To Buy Your Stuff Without Analysis Paralysis, Imposter Syndrome, Or “Writer’s Block.” appeared first on My Blog.

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